Client attraction does not have to be difficult, elusive, or expensive..
In fact, it can be quite simple, and you can gain powerful momentum with new clients without having to spend a cent on ads!
You can attract new clients doing less than you’re currently doing, you just need to know what to do!
Let’s look at Client Attraction like the 3 sides of a triangle..
Side 1) Know Your Client
Side 2) Leverage Other People’s Data Bases (B2B Referrals)
Side 3) Leverage Your Own Data Base
If you don’t know who your client is or who you’re trying to attract, how can you expect to find them and offer them an appointment?
Clarity leads to success, when you know exactly who you’re targeting and what they want, you will know where to find them and what type of treatment to offer them.
For example, if your ideal client is a mature aged woman, with plenty of disposable income who is looking for youthful ageing solutions, but you’re spending your time creating reels, doing Instagram stories, and using images of a 20-year-old photoshopped woman from Shutterstock, you’re barking up the wrong tree & wasting your precious time.
Without this clarity, you’re just throwing mud at the wall and hoping it sticks.
Another incredible tool for New Client Attraction is the use of Referrals – not only client referrals but business to business referrals.
The beauty of referrals is they come from people who already know, like and trust your business, which allows for much higher conversion rates and better-quality clients!
It’s important for you to know that you CAN have a client base of ‘bestie’ clients who love and respect you.. and you CAN have ridiculously awesome retail sales without being a creepy salesperson!
With the right strategy and the right tools, attracting new clients can be fun, easy and very profitable!
If you’d like further guidance attracting new clients, register below for our upcoming free Webinar!
https://mailchi.mp/chimarie/ny8lc6atto?fbclid=IwAR3PoZ4jUp-gdSJ6nrHMV7f-zAdH7w43wNtylbLBro1mG8vXIsMKdxUTD9E
